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Solos: last name law firm or trade name?

...
autistic reading party
  05/22/24
I think last name is better. But if you want to eventually s...
Buck-toothed bespoke haunted graveyard
  05/22/24
I'd be happy if one of my kids took over it when I died.
autistic reading party
  05/22/24
i thought you're a paralegal?
soul-stirring really tough guy
  05/22/24
npfd?
autistic reading party
  05/22/24
yeah I’m sure they’re dying to take over the bus...
glittery athletic conference
  05/22/24
last name. trade names always seemed kinda prole to me
vivacious soggy associate heaven
  05/22/24
pnnc
autistic reading party
  05/22/24
I think trade-name law firms are among the most startingly p...
Histrionic Church Antidepressant Drug
  05/22/24
Checks out, Reddit seems to be all about trade names. The ma...
autistic reading party
  05/22/24
"resale value"? What fucking percent of solo shop...
Histrionic Church Antidepressant Drug
  05/22/24
You start solo then hire lawyers and staff and then sell...i...
Buck-toothed bespoke haunted graveyard
  05/22/24
but you can always rebrand later i suppose
autistic reading party
  05/22/24
An old boomer (maybe even silent gen) solo once tried to &qu...
Low-t address
  05/22/24
Lol what did he want for it?
Histrionic Church Antidepressant Drug
  05/23/24
Git ‘er Dun Law
Startled Police Squad Chad
  05/22/24
Trade name is so fucking prole but a good one probably bring...
well-lubricated principal's office private investor
  05/22/24
love it when law firms have "modern" MBA-sounding ...
vivacious soggy associate heaven
  05/22/24
It just makes me assume they are horrible lawyers. The same ...
well-lubricated principal's office private investor
  05/22/24
cr
Crusty Mewling Gaming Laptop
  05/22/24
I have no idea why solos would do trade names. I think it m...
Fear-inspiring theater stage
  05/22/24
either be The Law Tiger or just go with your name, there is ...
lime useless brakes spot
  05/22/24
titcr https://www.gorillalawfirm.com/
vivacious soggy associate heaven
  05/22/24
this man is leaning in
lime useless brakes spot
  05/22/24
Trade name is great for marketing because people know that y...
Multi-colored Indirect Expression
  05/22/24
Also pigeonholes you into that practice area though.
autistic reading party
  05/22/24
This is assuming you've made the choice that you're going to...
Multi-colored Indirect Expression
  05/22/24
Few general practitioners anymore. But very common to take a...
autistic reading party
  05/22/24
https://www.mybaldlawyer.com/
Motley National
  05/22/24
...
autistic reading party
  05/22/24
Damn. No one would ever accuse him of false advertising.
Alcoholic Prole
  05/22/24
Wild animal, actually.
Ebony Dashing Stock Car
  05/22/24
...
white marvelous milk roommate
  05/22/24
NorCal Employment Counsel
irradiated cheese-eating crotch
  05/22/24
I don't think that was his actual firm name.
Alcoholic Prole
  05/22/24
Trade name
mind-boggling range double fault
  05/22/24
Juice WRLD Capital Partners
Saffron Lascivious Ratface
  05/22/24


Poast new message in this thread



Reply Favorite

Date: May 22nd, 2024 4:57 PM
Author: autistic reading party



(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684071)



Reply Favorite

Date: May 22nd, 2024 4:58 PM
Author: Buck-toothed bespoke haunted graveyard

I think last name is better. But if you want to eventually sell your practice to Wal-Mart, then trade name.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684077)



Reply Favorite

Date: May 22nd, 2024 5:06 PM
Author: autistic reading party

I'd be happy if one of my kids took over it when I died.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684107)



Reply Favorite

Date: May 22nd, 2024 5:33 PM
Author: soul-stirring really tough guy

i thought you're a paralegal?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684178)



Reply Favorite

Date: May 22nd, 2024 6:09 PM
Author: autistic reading party

npfd?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684307)



Reply Favorite

Date: May 22nd, 2024 10:13 PM
Author: glittery athletic conference

yeah I’m sure they’re dying to take over the business of the guy who screamed at them when they were small children

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684944)



Reply Favorite

Date: May 22nd, 2024 4:59 PM
Author: vivacious soggy associate heaven

last name. trade names always seemed kinda prole to me

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684081)



Reply Favorite

Date: May 22nd, 2024 5:06 PM
Author: autistic reading party

pnnc

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684108)



Reply Favorite

Date: May 22nd, 2024 5:01 PM
Author: Histrionic Church Antidepressant Drug

I think trade-name law firms are among the most startingly prole things you can do to your practice.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684087)



Reply Favorite

Date: May 22nd, 2024 5:05 PM
Author: autistic reading party

Checks out, Reddit seems to be all about trade names. The main alleged benefits are resale value and SEO rankings. The former might be something to consider for certain practice areas but the SEO stuff makes no sense to me. Can't you just put those buzzwords elsewhere on your site? i.e. Paralegal Mohammad, #1 SoCal Bankruptcy Attorney

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684104)



Reply Favorite

Date: May 22nd, 2024 5:18 PM
Author: Histrionic Church Antidepressant Drug

"resale value"? What fucking percent of solo shops have resale value after the solo attorney no longer works there?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684144)



Reply Favorite

Date: May 22nd, 2024 5:29 PM
Author: Buck-toothed bespoke haunted graveyard

You start solo then hire lawyers and staff and then sell...if you're gay

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684168)



Reply Favorite

Date: May 22nd, 2024 6:11 PM
Author: autistic reading party

but you can always rebrand later i suppose

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684311)



Reply Favorite

Date: May 22nd, 2024 9:35 PM
Author: Low-t address

An old boomer (maybe even silent gen) solo once tried to "sell" me his practice, which consisted mostly of traffic defense and shitty family law. Just had a good chuckle remembering that.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684836)



Reply Favorite

Date: May 23rd, 2024 12:25 AM
Author: Histrionic Church Antidepressant Drug

Lol what did he want for it?

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685244)



Reply Favorite

Date: May 22nd, 2024 9:27 PM
Author: Startled Police Squad Chad

Git ‘er Dun Law

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684813)



Reply Favorite

Date: May 22nd, 2024 9:33 PM
Author: well-lubricated principal's office private investor

Trade name is so fucking prole but a good one probably brings in business. I have too much pride.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684829)



Reply Favorite

Date: May 22nd, 2024 9:45 PM
Author: vivacious soggy associate heaven

love it when law firms have "modern" MBA-sounding hip names.

Like, Synergy Law, Fidelity Law, EZ Legal, Reliant Law, Apex Legal, Inspire Legal Services, Holistic Legal, etc.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684870)



Reply Favorite

Date: May 22nd, 2024 9:48 PM
Author: well-lubricated principal's office private investor

It just makes me assume they are horrible lawyers. The same when most firms advertise.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684880)



Reply Favorite

Date: May 22nd, 2024 9:50 PM
Author: Crusty Mewling Gaming Laptop

cr

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684888)



Reply Favorite

Date: May 22nd, 2024 9:49 PM
Author: Fear-inspiring theater stage

I have no idea why solos would do trade names. I think it means they are basically killing time until they partner up with other attys

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684886)



Reply Favorite

Date: May 22nd, 2024 10:02 PM
Author: lime useless brakes spot

either be The Law Tiger or just go with your name, there is no in between

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684915)



Reply Favorite

Date: May 22nd, 2024 10:03 PM
Author: vivacious soggy associate heaven

titcr

https://www.gorillalawfirm.com/

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684919)



Reply Favorite

Date: May 22nd, 2024 10:04 PM
Author: lime useless brakes spot

this man is leaning in

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684922)



Reply Favorite

Date: May 22nd, 2024 10:02 PM
Author: Multi-colored Indirect Expression

Trade name is great for marketing because people know that you only do of law.

"Faggot Family Law" tells potential clients that you specialize in a certain field of law and that's why you're charging through the nose.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684917)



Reply Favorite

Date: May 22nd, 2024 10:42 PM
Author: autistic reading party

Also pigeonholes you into that practice area though.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685046)



Reply Favorite

Date: May 22nd, 2024 10:44 PM
Author: Multi-colored Indirect Expression

This is assuming you've made the choice that you're going to double-down on this particular area and pass on anything else.

Nobody ever got rich being a General Practioner

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685049)



Reply Favorite

Date: May 22nd, 2024 11:02 PM
Author: autistic reading party

Few general practitioners anymore. But very common to take anything that walks in the door in the early days, or focus on a few transactional areas until a clientele is established. You can always target later with marketing, website or a dba later.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685107)



Reply Favorite

Date: May 22nd, 2024 10:15 PM
Author: Motley National

https://www.mybaldlawyer.com/

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47684949)



Reply Favorite

Date: May 22nd, 2024 10:42 PM
Author: autistic reading party



(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685047)



Reply Favorite

Date: May 22nd, 2024 10:46 PM
Author: Alcoholic Prole

Damn. No one would ever accuse him of false advertising.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685058)



Reply Favorite

Date: May 22nd, 2024 10:56 PM
Author: Ebony Dashing Stock Car

Wild animal, actually.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685083)



Reply Favorite

Date: May 22nd, 2024 11:07 PM
Author: white marvelous milk roommate



(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685120)



Reply Favorite

Date: May 22nd, 2024 11:06 PM
Author: irradiated cheese-eating crotch

NorCal Employment Counsel

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685116)



Reply Favorite

Date: May 22nd, 2024 11:09 PM
Author: Alcoholic Prole

I don't think that was his actual firm name.

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685131)



Reply Favorite

Date: May 22nd, 2024 11:08 PM
Author: mind-boggling range double fault

Trade name

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685124)



Reply Favorite

Date: May 22nd, 2024 11:19 PM
Author: Saffron Lascivious Ratface

Juice WRLD Capital Partners

(http://www.autoadmit.com/thread.php?thread_id=5531595&forum_id=2#47685150)